Author Archives:

About BluHorn Solutions

BluHorn Solutions is a web based, easy-to-use and affordable media buying software designed to organize, schedule and report media buys. We're a small company with a big focus on the basics - great customer service, ease of use, honest license fees and respect for our customers.

Why BluHorn Solutions Media Buying Software is More Affordable

If you’re exploring media buying software options, you’ve no doubt found it can be an expensive investment.  Small or boutique ad agencies, PR firms, creative agencies and in-house marketing pros need a solution that fits the bottom line.  BluHorn Solutions® is designed to be affordable and to … Continue reading

Posted in Advertising Agency, In-House, Media Buying | Tagged | Leave a comment

Media Buyers’ Biggest Frustrations With Media Sales

Media buyers at ad agencies often utilize a variety of resources  and media buying tools when evaluating the best possible placement at the best possible price for their agency clients.  One of the resources media buyers must utilize is the media sales executive.  As with any relationship, conflict … Continue reading

Posted in Advertising Agency, Media Sales | Tagged , | Leave a comment

Johnson Reflects on BluHorn Solutions’ Marketing Internship

My internship with BluHorn Solutions, the leader in web-based media buying software, provided me with opportunities and professional experiences that very few interns get to experience. From working on social media marketing to managing the e-mail marketing database to software … Continue reading

Posted in Academics, Advertising Agency, In-House | Leave a comment

Is Now the Time for a Media Buying Software?

Is now the time to invest in a media buying software?   Do you already have a media buying software but wonder if you should be looking at newer, more cost-effective technology?  In our world of do more with less, cost cutting measures … Continue reading

Posted in Advertising Agency, In-House, Media Buyers, Media Buying | Tagged , , , , , | Leave a comment

Real World Experience through BluHorn Solutions’ Internship Program

I have been very fortunate to have been hired as an intern for BluHorn Solutions.  As I was searching for a good internship to fulfill my needs to experience real world work situations and marketing tasks BluHorn came along as … Continue reading

Posted in Academics, Advertising Agency, In-House | Tagged , , , , , , , , , , , , , , , , | Leave a comment

The Value of the Relationship between Media Buyer & Media Rep

In today’s world of internet and email communication, one might think the personal media buyer/media rep relationship has suffered, so I asked a few media folks just how important is the relationship between media buyer and media rep. Continue reading

Posted in Advertising Agency, In-House | Tagged , , , , , , , , | Leave a comment

10 Reasons to Buy BluHorn Solutions Media Buying Software

WOW Your Clients!  Professional media presentations that support  targeted plans and placements Smarter Not Harder!  Flexibility, accessibility, mobility 24/7 with web-based media buying software….a workaholic media buyers dream Human Error Be Gone!  Automatic calculations deliver reliable data every time Validation!  Post … Continue reading

Posted in Advertising Agency, In-House | Tagged , , , , , , , , , | Leave a comment

A Revolutionary Cure for Campus Technosis from BluHorn Solutions

Do you suffer from technosis?  Symptoms strike college and university professors, administrators, and IT managers in record proportions each fall with exposure to more than 20 million students converging on US campuses.  Chronic technosis, a malaise caused in part from … Continue reading

Posted in Academics | Tagged , , , , , , , , , , , , , , , | Leave a comment

Teachers go High Tech with the New and Highly Innovative BluHorn Solutions Media Buying Software Giving Students an Extraordinary Edge

Instructors across the country are tapping into the high tech, savvy and genius software developed by BluHorn, LLC. Utilizing this advertising and marketing software in the classroom places schools, colleges and universities light years ahead of the educational competition. Merging educational … Continue reading

Posted in Academics | Tagged , , , , , , , , , , , , , , , , | Leave a comment